General

Tourism Malaysia Strengthens Ties with Lao Industry Players To Boost Arrivals

(KPL) In a bid to intensify promotions to the ASEAN market, Tourism Malaysia launched the Malaysia Tourism Seminar and B2B Session as part of the Malaysia Golden Month Holiday Campaign to promote Malaysia at the Landmark Hotel in Vientiane on Mar 4.

Tourism Malaysia led the delegation consisting of Airasia, product owners namely Vouk Hotel Management, Sunway Lost World and Sunway Lagoon; as well as travel agencies from Columbia Leisure and Asia Delights to represent the Malaysian tourism industry.

More than 100 local delegates from travel agents, associations and members of the media from Vientiane showed support and attended the session.

Mr. Noran Ujang, Director of International Promotion Division (ASEAN) of Tourism Malaysia, welcomed guests at the launching event and personally thanked the travel agents and media for their dedicated efforts and constant support in promoting Malaysia in Laos.

I am pleased to see the support from the Vientiane industry players and hope that this will further strengthen the ties between Laos and Malaysia especially amid the COVID-19 outbreak which threatens global tourism industry, commented Noran.

As part of the quick win strategy, the Ministry of Tourism, Arts and Culture and Tourism Malaysia had identified ASEAN countries as the key market to reduce losses due to the debilitating effects of COVID-19 on the tourism industry.

Source: Lao News Agency