HONG KONG, July 14, 2014 /PRNewswire/ — China Yongda Automobiles Services Holdings Limited ("Yongda Auto" or the "Company" and, together with its subsidiaries, the "Group", stock code: 03669.HK), a leading passenger vehicle retailer and comprehensive service provider in China, is pleased to announce that Oriental Yongda, the only TV shopping automobile retailer in China created by Yongda and Oriental Shopping, officially launched the Car Exhibition on Oriental Shopping Website at its four-year anniversary. After four years’ operation, Oriental Yongda has cooperated with more than twenty well-known brands, including BMW, Audi, Cadillac, Buick, Chevrolet, Ford, Shanghai Volkswagen, Roewe and hundreds of models on its TV shopping platform, and has successfully broadcasted 300 series of automobile sales program. High-quality programs and high-value schemes have been recognized by the vast of car consumers. The automobile sales program created by Oriental Yongda has not only won the trust of many car consumers, but also gained the widespread attention and recognition from automobile industry and the media. Oriental Yongda has won the "Financial Innovation Award", "The Most Influential Automobile Sales Platform", "Best Marketing Innovation Award", "Gold Award of the Greatest Marketing" and other honors by the China Automobile Dealers Association, the Shanghai Automobile Sales Association, Liberation Daily, China’s Famous Automobile Market and other well-known media and organizations.
The Car Exhibition on Oriental Shopping Website contains live car models, website exclusive offerings, used car exclusive sales and car rentals. The launch of the platform not only provides Oriental Yongda with strong Oriental Shopping TV platform, but also enables Oriental Yongda to step into e-marketing with the assistance of Oriental Shopping Website. The powerful combination of platforms overcomes the timeliness and limitations of TV programs, achieving the 24-hour uninterrupted online sales from 45-minute live show, and diversified development of the automotive services from single new car sales service. This time, Oriental Yongda has launched four business segments, which are used car sales, car rental and leasing, after-sales products, group buy of new cars, providing the vast of customers with a more comprehensive automobile-related services. Under the attention and care of the management from Oriental Shopping and Yongda Auto, Oriental Yongda will pay more attention to consumers’ experiences, constantly develop new products, actively improve service quality, gradually form the service system of car purchase, car maintenance and car upgrading, and to create an integrated automobile sales operators in the multi-media age.
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